Press Releases

2010/07/15 , adidas
adidas Golf Announces Selection Of Two Candidates Set To Compete In The Ultimate Job Interview As Part of “Wear In The World Adventure2

2009/09/10 , dianne lober
NEW ENGLAND MARATHON RUNNER DAVID O’MEARA RUNNING IN SMOOTHTOE® SOCKS WITH LYCRA® ENERGY FABRIC

2008/08/04 , Wilmington, DE
COOLMAX® XTRALIFE FABRIC SCORES BIG IN SURVEY OF TRIATHLETES IN WEAR TEST
Wilmington, DE (August, 2008) - In a recent survey of 32 amateur and professional triathletes administered by the National Triathlon Training Camp (NTTC) and INVISTA, socks with COOLMAX® XtraLife fabric received high ratings for performance, style and fit.

2008/06/01 , Wilmington, DE
COOLMAX® FABRIC HEATS UP WITH NEW GLOBAL AD CAMPAIGN & FABRIC INNOVATIONS FOR ACTIVEWEAR
Wilmington, DE (June, 2008) – The original activewear moisture-management fabric, COOLMAX® fabric, is getting a “hot” makeover with a brand new global advertising campaign, and the introduction of innovative fabric technologies that will be introduced to the market for Spring ‘09.

2008/06/01 , Wilmington, DE
INVISTA SIGNS PRO BACKPACKER ANDREW SKURKA AS A BRAND AMBASSADOR FOR COOLMAX® FABRIC
Wilmington, DE (June, 2008) – Professional hiker/backpacker Andrew Skurka - known for being the first to complete the 6,875-mile Great Western Loop and the 7,778-mile Sea-to-Sea Route

2008/01/01 , Wilmington, DE
GO THE DISTANCE WITH COOLMAX® XTRALIFE FABRIC FOR SOCKS
Moisture-Wicking COOLMAX® Fabric Blended with “Xtra” Durable & INTRODUCING COOLMAX FABRIC FOR WOOL